I'm no stranger to getting stuck in my own way!

I'm a single mom, a Penn State grad who never made it into my field of study (you too?!), and a corporate ladder climber who spent years trying to convince that quiet voice in my head that success defined by someone else was enough.

It took me almost three years to finally listen to that voice and take the first step in building my first business. But once I did, I got stuck in self-sabotage every step of the way.

I couldn't understand it — I had the vision, the knowledge, the tools... and a very convincing list of reasons why it wasn't ready to launch yet (the branding wasn't perfect, the website wasn't done etc). If I'm being honest, the real reason I held myself back was because I was terrified of what the people closest to me would think if I failed.

When it clicked that I was the only thing standing in my way, I wanted to understand why I kept sabotaging myself right before the moments that mattered.

That's when I discovered neurolinguistic programming (NLP) — the language of the brain 🧠 — and learned something that changed everything: the reason I kept getting in my own way wasn't a discipline problem, it was a belief problem.

I became certified as an NLP practitioner in five modalities... not to put letters after my name, but because I wanted to learn more about how to rewire the beliefs that were keeping me stuck.

CEO ERA is my way of paying everything that I've learned forward.